Santa Cruz BMW Service,
Maintenance and Repairs

Appointment Now

Towing Service

Mileage Checkup For 30/60/90K

ASE Certified Technicians

Extended Warranty Repair

Oil Change

Santa Cruz BMW Service,
Maintenance and Repairs

Appointment Now

Santa Cruz’s Leaders in Quality Service That Meets Your BMW’s Needs

We will go the extra mile
to ensure your satisfaction.
Give us a call today!

When it comes to traversing the open roads of the Central Coast area, there is no vehicle better suited to the task than a BMW. Whether you’re commuting from work to home or setting off on a cross-country road trip, these versatile, luxurious, and powerful vehicles are up to the task. However, with great power comes great responsibility, and BMWs often require a bit more care than the average vehicle. That’s where Hayes European Automotive comes in. If your BMW is in need of maintenance or repairs, our experienced technicians would be more than happy to help.

Top Notch Amenities, Even Better Service

Here at Hayes European Automotive, we understand that the auto repair process has traditionally been a hassle for drivers everywhere, and we’re working to change that. We are committed to providing each customer with a convenient, comfortable experience. Accordingly, we proudly offer the following shop amenities:

01Friendly, personalized service
02Factory-grade tools and equipment

03Experienced technicians
04After hours key drop box

Appointment Now

831-269-5858

Experienced technicians03
After hours key drop box04

Recent Reviews of Local Santa Cruz Hayes European Customers

We pride ourselves on our loyalty to our customers, and our customers keep coming back!

Sergio E., Pleasanton, CA

What an awesome local SC shop. I was worried about using another shop to work on my BMW but stranded in SC and not wanting to have it towed all the way back to Pleasanton I put my faith in trying out Hayes European from a referral from my aunt who is a Santa Cruz local that gets all her and the families vehicles serviced here. The owner Brian was very knowledgeable and very helpful. I got my 5 series BMW done 2 days sooner that expected and cheaper than they quoted me. Thanks to you guys my car is running better than ever, really. Will definitely pass the word to all my SC friends and will be coming back for scheduled maintenance, totally worth the drive. Also good to know that they also service domestic cars as well . Thanks again Hayes European!!

Matt C., Santa Cruz, CA

First time in today (for an inspection and oil service on my BMW).
Brian is great – very straightforward, detailed, listens well and appears very knowledgeable. Prices in line with others – they charge about the same hourly for good labor but appear to avoid charging the inflated ‘book’ hours that dealers and other techs like to pad their bills with, instead charging you for actual time spent on the car. Imagine that.

He clearly wants to continue building a great business and I’m headed back later this week for a couple of items we noted need servicing (but require ordering of parts).

Could we have a very competent, likable German auto tech business in Santa Cruz finally? I’m thinking likely!

Stu N. Santa Cruz, CA

I just moved back home from work in Seattle and was looking for a good shop for my BMW 335I. Hayes was perfect! The guys there, Brian and John, were very knowledgeable and treated my car and I with a custom individualized service.
I had previously been to other high end BMW dealerships and paid over inflated costs for service that was very simple. I am no longer going back to the dealership for service now that I found this shop. I recommend this shop to anyone looking for premium service at very fair prices.

Isabel D. Santa Cruz, CA

Love these guys! My 2001 BMW turned out to be a financial nightmare and I am quickly getting rid of it but I plan to take my new car to them. They go above and beyond to try and rectify any problem you have. I had taken my car to Specialized Auto for years but when they replaced a perfectly good fuel pump for $1800 instead of figuring out there was a problem with the $150 key, I was done with them.
So glad I found Hayes European, they are awesome!

Thanks Kacey, Brian and John!

Todd H. – Santa Cruz BMW Owner

These guys really are thorough and do a great job. Brian is as knowledgeable about BMW’s as anyone I’ve ever been around. When I upgrade from my 325 to my M Coupe, I will make sure Hayes handles all services.

Contact Us Today

Located in Santa Cruz, we are delighted to offer service to locations throughout the Central Coast area, including but not limited to:

Capitola
Scotts Valley
Soquel
Boulder Creek
Los Gatos
Watsonville
Monterey
Carmel
Aptos

If your BMW needs a tune-up, don’t hesitate. Instead, bring it to the experts at Hayes European Automotive. European auto repair is our passion, and we would love to help you keep your BMW ruling the roads for years to come. We are dedicated to providing our customers with lower prices, shorter wait times, and friendlier service than the average repair shop, so give us a call today, or stop by the shop to experience the Hayes European difference.

Of course, excellent shop amenities are only worthwhile if they are backed up by high-quality service.
Fortunately, our ASE certified technicians have the expertise and tools necessary to provide a wide range of BMW repair and maintenance services, including:

Regardless of the problem your BMW is facing, our team is prepared to fix it. Whether you’re dealing with a broken air conditioning unit, a misaligned wheel or anything in between, Hayes European has the solution.